The numbers
- $43.3K revenue in Aug 2026
- 7.7x return on ad spend
- 14.2x best month ROAS
- $144.7K revenue since April
The brief
Spicy Dugong makes hand drawn apparel for adults and kids out of Byron Bay. They wanted Google Ads to grow online sales profitably.
What we ran
A structured Shopping and Search setup, with brand search protected and product campaigns built around margin.
The result
In August 2026 the account drove $43,327 in online sales at a 7.7x return. Since April it has driven $144.7K, with the best month hitting a 14.2x return.
Why it worked
Every dollar is tracked to a sale, and budget follows the products that make money.
See the live site: spicydugong.com.au
