The numbers
- 127 leads since May 2025
- $75 best month cost per lead
- 71 phone calls
- $720 average monthly spend
The brief
Dektek needed a website that looked the part and Google Ads to fill the calendar with roofing jobs from Berry to Wollongong.
What we ran
We built a bold, lead focused website, then launched Search and Performance Max campaigns pointed at it.
The result
Since May 2025 the account has brought in 127 leads, 71 of them phone calls. The best month delivered 16 leads at $74.87 each, on an average spend of about $720 a month.
Why it worked
Roofing jobs are big tickets. A handful of extra jobs a month pays for the ads many times over, so we built everything around getting the phone to ring.
See the live site: dektekroofing.com.au
